Bras and the Breast Cancer Cover-Up

"Whom can you trust when your culture is thediscussed in detail in Dressed To Kill, and our follow-up
biggest enemy of your health? Can you trust yourresearch in Fiji, discussed in our book, Get It Off!,
culture's leading authorities? Can you trust yourthere are still no other studies on the bra/cancer link.
culture's government? Can you trust your culture'sNot even a letter or discussion of the issue can be
private industry?"found in any medical journal. After decades of breast
We asked those questions in 1995, at the end of ourcancer research, the bra is still completely ignored as
book, Dressed To Kill: The Link Between Breasteven being a potential factor for consideration. It's
Cancer and Bras. Before writing our book, we sentlike studying foot disease and ignoring shoes.
details of our research to the National CancerKeeping the Public Mystified
Institute, American Cancer Society, President'sThis lack of research, and the consequent ignorance,
Cancer Panel, American Women's Medical Association,are then used by cancer organizations to justify
National Organization for Women, National Women'sfurther suppression of the issue. As the American
Health Network, and National Women's HealthCancer Society states on its website, (ignoring the
Resource Center. There was no response. Not one.Harvard study), "There are no scientifically valid
Given the lack of interest, we decided to publish ourstudies that show a correlation between wearing
findings in a book, getting the information directly tobras of any type and the occurrence of breast
the women who needed to hear it.cancer. Two anthropologists made this association in
But are women getting the message?a book called Dressed To Kill. Their study was not
It has been 12 years since our book was firstconducted according to standard principles of
published. Over that time, more than 500,000 womenepidemiological research and did not take into
in the US alone have died from breast cancer, withconsideration other variables, including known risk
another 2,000,000 having been diagnosed with thisfactors for breast cancer. There is no other, credible
terrible disease -- a disease that is in most casesresearch to validate this claim in any way." And they
preventable by simply loosening up or eliminating thedon't seem interested in funding any such studies in
bra. And yet, this lifesaving information has beenthe near future, either. There are other organizations
actively suppressed and censored by the medical andthat are similarly critical of the bra/cancer link for lack
lingerie industries.of research evidence, while at the same time
Examples of Suppress and Censorshipdiscouraging any research on the subject.
A large public relations firm in New York City wasOf particular interest is when breast cancer
willing and eager to help us release this information toorganizations antagonistic to the issue declare the bra
the public. "My wife just had breast cancer, and I'mcancer link to be "misinformation" or a "myth",
sure you are right," the head of the firm confessed.without any scientific study supporting their claims.
A big media announcement and celebration wereThey say bras are important for women to wear for
planned. Days later, however, the firm withdrew itssupport, without any evidence showing bras are safe
offer to help, stating that one of their clients, a largeor necessary. They then encourage regular
medical center, objected to their working with us.mammograms, cancer prevention drug therapy (not
A Sydney, Australia public relations firm agreed torealizing that "prevention therapy" is an oxymoron),
help publicize our work when we were doingand even preventative mastectomies (which means
outreach efforts in their country. But it, too, reversedthat those who are high risk for breast cancer but
itself. We had asked if they had any conflicts ofwho don't want to get it can have their breast
interest, such as lingerie industry clients. They saidremoved as a prevention strategy). Of course, it is
they had none. But as it turned out, they didbetter to remove the bra instead of the breasts, but
represent a pharmaceutical company that makes abra removal is not a billable procedure.
breast cancer treatment drug, and the prevention ofKeep in mind that bras have been associated with
breast cancer and its treatment are in conflict, theyother health problems, such as headaches, numbness
explained.in the hands, backache and other postural problems,
The Intimate Apparel Council (which is the US tradecysts, pain, skin depigmentation, and more. And
association for the multi-billion dollar bra industry)lymphatic blockage, which is the result of bra
threatened our publisher, Avery Publishing Group, withconstriction, has already been associated with various
a lawsuit if Dressed To Kill was released. Thecancers. Clearly, the bra/cancer link needs further
publisher said the publicity would help spread theresearch, while women take the precaution of
word. The lawsuit never materialized.loosening up.
After the book was released, the NBC televisionWhy the resistance?
news show, Dateline, was interested in doing a storyWhat harm could there be in following our simple
on our work. We were extensively interviewed by aadvice, or in even researching this issue? Why the
skeptical reporter who became a supporter. Thedefensive reaction?
story was then abruptly terminated. The producerThere are three reasons:
confidentially explained that the policy of General1. The bra industry fears class action lawsuits. Many
Electric, which owns NBC, is to avoid airing newsinsiders have admitted to us that for years the
stories that can adversely impact on other GEindustry suspected underwires were causing cancer.
interests. As it happens, GE is a manufacturer ofThey know that tight bras cause cysts and pain. It is
mammography machines.only a matter of time until a lawsuit is made against a
Women's magazines, such as Glamour, Self, andbra manufacturer. As a defense, the industry is
others, ran critical stories condemning our work, andshifting the blame to the customer, claiming that
finding "experts" to encourage women to continuemost women are wearing their bras too tightly, and
wearing bras. Elle magazine planned a positive storyshould get professional fittings. (How do you get a
about the bra/cancer link, but was coerced into pullingproperly fitted push-up bra?) Breaking ranks with
the story by bra advertisers. In various newspaperstheir industry peers, and trying to capitalize on the
around the world, such as the Guardian in the UK,bad news, are several bra manufacturers that now
stories were pulled prior to publication because ofoffer newly patented bras claiming to mitigate the
fear that they may "panic the public", including theirdamage, including cancer, caused by conventional
lingerie advertisers.bras.
The British Fashion Council (which is the UK's2. The medical industry is making billions each year on
equivalent of the Intimate Apparel Council) publishedthe detection and treatment of breast cancer. As
the Breast Health Handbook in 1996 to oppose ourmentioned above, there is a conflict between the
efforts. They announced the formation of theprevention and the treatment of disease, especially if
Breakthrough Breast Cancer Foundation, which wasthe prevention does not include drugs or surgery.
to receive donations from bra sales to fund geneticThe fact is that our treatment-focused,
research into breast cancer. The book criticized ourprofit-oriented medical system is making a killing
work, claiming, "The idea that wearing a bratreating this disease, and has billions to lose if breast
encourages cancer by trapping toxins was recentlycancer goes out of fashion along with bras.
put forward by researchers at the Institute forIn addition, the bra issue will revolutionize the breast
Culturogenic Studies (sic) in Hawaii. Researchers fromcancer field, embarrassing many researchers. Breast
more august establishments promptly dismissed it ascancer research to date that has ignored the bra
claptrap." Without any medical evidence or research,issue is seriously flawed as a result, which is why the
the book informs women that wearing bras is a"experts" are still unable to explain the cause of over
health necessity, and should be worn as early in life70% of all breast cancer cases. Career cancer
as possible to prevent breast damage.researchers who have ignored the bra issue will have
Our original publisher, Avery, was purchased by giantto admit this fatal flaw in their work, which they are
Penguin Putnam in 1998. The new publisher did not listnot inclined to admit in their lifetimes.
the book for three years and refused to revert3. Finally, there is the dogmatic, fearful resistance
publication rights to the copywrite holders, Singer andfrom some women who find their personal identity
Grismaijer. The book was virtually unavailable, and itso connected to their bras that they would rather
was thought to have gone out of print. Finally, afterrisk cancer than be bra-free (which some women
repeated requests, the publishing rights werehave actually told us.) Women are cultural entities,
released to us in October, 2001. (ISCD Press hasand so long as our culture scorns a natural bustline,
been keeping it in print since then.)many women will submit to the pain, red marks and
A television documentary was produced in the yearindentations, cysts, and even the threat of cancer
2000 by Channel 4 in the UK, called, Bras- The Barerather than face potential public ridicule (which never
Facts. In the documentary, 100 women withreally happens.)
fibrocystic breast disease went bra-free for 3There are also women who believe the myth that
months to document the effect on breast cysts andbras will prevent droopy breasts. The bra industry
pain. Two prominent British breast surgeonsadmits this is a myth, while it still promotes it to
conducted the study. The results were astounding,improve sales. In fact, bras cause breasts to droop,
and clearly demonstrated that the bra is a seriousas the breasts become dependent on the bra for
health hazard. We were interviewed for the programsupport and the natural supportive mechanisms
to discuss the bra/cancer connection, which wasatrophy from non use.
considered highly plausible and important by theDespite the resistance, however, some women have
doctors interviewed. Some theorized that, in additiongotten the message. And many health care
to lymphatic impairment, the bra could also causeprofessionals, who have also suspected bras for
cancer by overheating the breasts. The documentaryyears, are now spreading that message. As women
made newspaper headlines in British Commonwealthhear the news and discover that eliminating the bra
countries throughout the world, but no mention of italso eliminates cysts and pain, the news further
was made at all in the US. The following day,spreads by word of mouth.
headlines in the U.K. tried to suppress fears of theThere are now thousands of websites on this
bra/cancer link, and the doctors in the study quicklysubject, many from health care professionals including
distanced themselves from the cancer issue, tellingmedical doctors, naturopathic doctors, osteopathic
women to continue wearing bras. Their research fordoctors, chiropractors, massage therapists, lymphatic
the documentary was supposed to be published in aspecialists, nutritionists, and others who care about
medical journal, but never was. And no furtherwomen and helping end this epidemic. Grassroots
research ever materialized to follow-up on their work,efforts to keep this information alive and spreading
which they said they would do. Extensive newshave supplanted the traditional medical research
coverage of the program was available on theapproach, which has disqualified itself for lack of
Internet soon after it aired, but most articles wereinterest and conflict of interest.
removed shortly thereafter.When a disease is caused by the culture and its
No follow-up studies have been done to refute orhabits, attitudes, fashions and industries, there is
confirm our research. None. While a Harvard study,bound to be resistance to change. Industries that
published in the European Journal of Cancer in 1991,contribute to disease will be defensive, and industries
discovered that bra-free women have a lower ratethat profit from disease will be conflicted. However,
of breast cancer, the results were not central to thethe truth has a way of getting out, despite the
research they were conducting and were consideredresistance and suppression. Thank Goodness the
unimportant and not followed-up. In fact, apart fromtruth does have a way of getting out.
our initial 1991-93 Bra and Breast Cancer Study,